Alianta wine distributor logo елизавета демченко
Category
Branding and Communication Design
Nominations
Logo
Company
Alianta Group
Brand
Alianta Group
Link
Task
to ensure consistency of existing brands of the company with great attention to various formats from back labels to signage
Ideas and solutions
dark market sets a lot of boundaries on visual communication in alcohol industry in russia: no human or animal parts allowed, associations with joy or pleasure and many others. metaphoric glass helps to be compliant with the legislation and communicates the vision of the company: experts who view wines from the different angle.
