GazGlobal Мострюков Пётр

Category
Craft
Nominations
Websites Design
Company
GAZ Group
Brand
GAZ
Link

This work
in other
nominations

UX, UI & Journey Design

Task

Develop a website, which will effectively represent the brand of GAZ Group and its cars on the international market. The site will unite all the dealerships on one platform

Ideas and solutions

The first screen is promo. It represents new models of the NEXT family. The main page directs users to the categories: Commercial Transport, Trucks, Buses and Motor Engines. Effectively represented families and models help a user to decide on the choice and quickly proceed to the page needed. The most active CTA on the website is the button «Find a dealer». It is related to all inner pages for better user experience. Up to 357 contacts with the producer in a year. Up to 668 visitors a day. Up to 22,000 repeated visits on the website in a year.